Sep 30, 2021 • 40M

How To Get Your Startup Off The Ground with Lee Gladish

 
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We live in a world where everyone is trying to gain a competitive edge through automation, bots, and AI. But, since launching Sendible 13 years ago, I've discovered that to truly stand out, the best strategy is to focus on the more human things – the "unscalable". So, if you're looking for a fresh perspective on how to be truly memorable in a noisy world, then this is the podcast for you. Tune in every week for short, actionable, and unscalable tactics that you can use in your business today.
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Lee Gladish is a serial entrepreneur and co-founder of Airborneapp and Reply.  His latest company, Airborne, was recently acquired by Demand Science in July 2021. In this episode, we geek out on all things entrepreneurship and startups. So, if you're thinking of starting a business, or you're about to launch one, then this episode is for you. 

In this episode, Lee talks about:

  • How to overcome the fear of launching your product

  • How to decide on a target market and why it's important to pick a niche 

  • How to attract early adopters to your startup

  • How  to get on the radar of a potential acquirer

  • Why it's important to start marketing before building

  • Why you should consider raising a seed round

Plus, Lee shares his thoughts on the future of sales.

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Connect with Lee on LinkedIn.